Privacy Policy
This policy explains what Sokcho Hangari Mulhoe (“we”) collects when you visit mulhoe.co.kr, why, and how you can refuse it. It is the English version of our Korean policy and is shown for every language of this site other than Korean.
1. What we collect
The site has no sign-up, booking or contact forms, so we do not collect your name, phone number, email or anything else that identifies you directly. When you view the site, the following is collected automatically:
Google Analytics (uses cookies)
- Cookies: identifiers stored to tell browsers apart (
_ga,_ga_*) - Device and browser information: device type, operating system, browser, screen size, language
- Visit history: pages viewed, time on page, how you arrived (search, ads, other sites), and buttons tapped (call, directions, menu)
- Approximate location: country and city estimated from your IP address (Google Analytics does not store the IP address itself)
Umami (no cookies, run by us)
- Device and browser information, visit history and approximate location — no cookies and no IP addresses are stored
Server access log
- Only for requests that fail (for example, a page that does not exist) or respond slowly: IP address, time, requested address and browser information
2. Why we collect it
- Visitor statistics: to see which articles and languages are read, so we can improve the site.
- Advertising measurement: to count whether visitors who came from our ads went on to call us or look up directions.
- Security and troubleshooting: the access log is used only to find and fix attacks and errors.
3. Where it is processed and for how long
| What | Processed by | Cookies | Stored in | Retention |
|---|---|---|---|---|
| Google Analytics 4 | Google LLC | Yes | Google servers, including in the United States | 14 months |
| Umami | Us | No | Our rented server, Japan (Tokyo) | No set limit — records that cannot identify you |
| Server access log | Us | — | Our rented server, Japan (Tokyo) | 90 days |
We do not use this information for any other purpose, and apart from the transfers in section 4 we do not sell or share it with anyone.
4. International transfers
① Google Analytics
Google Analytics data is sent over the internet to Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) each time you view a page, and may be processed in the United States and other countries where Google operates data centres. Google LLC is certified under the EU–U.S. Data Privacy Framework, its UK Extension and the Swiss–U.S. Data Privacy Framework. See the Google Privacy Policy for how to contact Google. You can refuse this as described in section 6; refusing does not limit your use of the site.
② Our web server
The site and our Umami statistics run on a server we rent from The Constant Company, LLC (Vultr) (319 Clematis Street, Suite 900, West Palm Beach, FL 33401, USA, legal@vultr.com) in a data centre in Japan (Tokyo). Umami records and the server access log are stored there for the periods in section 3. Because this server delivers the site itself, this cannot be refused separately; these records cannot identify you.
5. How long data is kept
- Google deletes visit data from Google Analytics automatically 14 months after it is collected.
- Google Analytics cookies in your browser expire 24 months after your most recent visit, and you can delete them at any time.
- The server access log is deleted automatically after 90 days.
6. How to refuse cookies
- Use “Cookie settings” at the bottom of any page and choose “Reject all”. Your choice is remembered in this browser for 12 months.
- Block or delete cookies in your browser settings.
- Install Google’s opt-out browser add-on: https://tools.google.com/dlpage/gaoptout
If you refuse, no Google Analytics cookies are stored. Google then receives only cookieless signals that a page was viewed (such as the time and browser information), which it uses for statistical modelling without telling visitors apart. Refusing cookies does not limit anything you can do on this site.
7. Visitors from the EEA, the UK and Switzerland
If you visit from the European Economic Area (EU member states, Iceland, Liechtenstein, Norway), the United Kingdom or Switzerland, Google Analytics cookies are not used until you consent (Google Consent Mode; until then it works as described in section 6 for refusal). Our legal basis for Google Analytics is your consent (Article 6(1)(a) GDPR and UK GDPR). You can withdraw it at any time through “Cookie settings”; this does not affect processing that took place before. You have the right to access, correct or erase your data, to restrict or object to its processing, and to lodge a complaint with your local data protection authority.
8. How Google uses data
See How Google uses information from sites or apps that use its services.
9. Your rights
You may ask us to show, correct or delete your personal information, or to stop processing it. Because we hold nothing that identifies you, refusing or deleting cookies is the most reliable way to do this. For any question, contact us below.
10. Security
Everything exchanged with this site is encrypted with HTTPS. Access to the server and the site’s admin pages is restricted to the operator.
11. Contact (data controller)
- Sokcho Hangari Mulhoe (속초항아리물회) — 변철만 (Byeon Cheol-man), owner and privacy officer
- Phone: +82-33-635-4488
- Address: 11, Haeoreum-ro 188beon-gil, Sokcho-si, Gangwon-do, South Korea (Floors 1–3)
12. Effective date
This policy applies from 3 October 2026. If it changes, we will update this page.